Applewood Distillery
The Manifesto

Where we stand.

On belonging, borrowing, and making Australian spirits with tact. Read it whole — and hold us to it.

I

We belong to this land.
Not the reverse.

This continent's endemic botanicals are not ours. The knowledge that surrounds them — tens of thousands of years of it — is not ours. Sovereignty over this country was never ceded, and we do not pretend otherwise.

So the founding belief of Applewood runs opposite to the usual one. The land does not belong to us. We belong to it — to the landscape, to the botanicals, to the fine agricultural balance we work inside. When we say from the land we belong to, that is the sentence doing exactly the work it was built for.

II

A meeting, not a taking.

We are not First Nations people, and we will never present ourselves as custodians of First Nations knowledge. What we attempt is narrower, and we hope more honest: a meeting of contemporary Australia with the oldest continuing cultures on earth — approached with tact, with respect, and with the patience to be corrected.

In practice that means we make no claims of ownership over ingredients, stories or relationships. Where produce is grown or gathered by others, it is bought fairly and credited plainly. And where we are unsure whether something is ours to say, we say less.

III

What that looks like in practice.

We buy Australian-grown and wild-harvested endemic produce, season after season, so the people who grow and gather it have a reason to plant more. A market is the most durable form of encouragement we know.

The botanicals we work with grow on many Countries — Adnyamathanha, Kaurna, Kokatha, Ngadjuri and Ngarrindjeri among them — and we have been welcomed on those lands more times than we have deserved. That welcome is not a credential. It is a debt.

We treat distilling as an agricultural pursuit — one working part of a landscape, not a factory bolted onto the end of it. The measure of a year is not only bottles; it is what went into the ground because of them.

And we keep the receipts. As a certified B Corporation our social and environmental performance is third-party verified and published every year. That does not make us the most sustainable distillery in the country — it makes us the most transparent, which we think matters more.

IV

We welcome the critique.

If anything we make or say reads to you as appropriation, tell us. We would rather sit with a difficult conversation than a comfortable silence — it is the only way progress happens, and we will listen before we answer.

This page will change as we learn. That is not a disclaimer; it is the point of writing it down.

Start the conversation

We acknowledge and pay respects to the Peramangk people, the traditional owners of the land on which we distil; to the Adnyamathanha, Kaurna, Kokatha, Ngadjuri and Ngarrindjeri peoples, on whose lands we have been welcomed and whose Country grows botanicals we work with; and to all First Nations elders, past and present. Sovereignty was never ceded. This always was, and always will be, Aboriginal land.